Honestly, I had no idea what this Digital Media course entailed as I walked into the lecture hall early Tuesday morning. Of course I read the class description many times as I waited patiently during the summer for university to start, however, actually experiencing BDC 192 in person was like nothing I could of imagined. Being in a room full of hundreds of students was a lot different than my usual 20-30 to a class. Laptops everywhere, huge projector screens and speakers- what was I getting myself into?
As I sat there watching Laurie Petrou's entertaining and informative slideshow, I began to feel like university wouldn't nearly be as frightening or as stressful as I made it out to be. My first impression of the term "digital media" seemed challenging and intimidating as I envisioned very technical programs and instructions to create graphic design, animation, interactivity, and web media. Thankfully my impression changed after the first lecture, for although the course still seemed challenging, the programs we would be using were familiar to me. Thank God for that.
It is no surprise as to why an RTA student should take this course. Although not all of BDC 192 is needed to acquire a job in the radio and television field, there are many aspects that can surely assist. There are many programs to be learned during the semester, however I feel the "assessing and giving constructive feedback for others" as well as "understanding the importance of the target audience" are the two most important skills that can be taken from this course. Knowing what your listeners/viewers want to see or hear means everything in this competitive industry.
The medium is definitely the message and Marshall McLuhan could not of been more right. The medium does affect society through the content and the characteristics of it. So by creating a medium that people want to actually be engaged by and choose to listen helps carry your message across. Being enrolled in the Digital Media course will surely help me develop those skills, and although the course may be intimidating and challenging at times; I feel I have nothing to worry about. It's going to be a fun year.
Additional Sources
Petrou, Laurie. Introduction: BDC 192 Digital Media. Ryerson University, Toronto. Lecture. 8 Sept. 2009.
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I'm pleased that you mentioned the broader learning outcomes of this course as good reasons why an RTA student should take the course--this is a mature approach that many students don't yet demonstrate. Good for you.
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